Your Google Sites with "www" and Naked Domain for better SEO

February 26th, 2024
Google Sites with naked domain

Adding a custom domain for google sites and making both www and naked domain(without www) is one of tedious but important tasks.  This blog guides you to migrate your Google Sites from "www" to the sleek, powerful naked domain, boosting discoverability and user experience.

1. Demystifying the "www" vs. Naked Domain Duality

Imagine two identical houses, one with a fancy gate (www) and one without. Both lead to the same home (your website), but the house with the gate creates an extra step and might confuse visitors. Similarly, the "www" prefix, while historically essential, adds unnecessary complexity to your website's address.

Naked domain: Your domain name in its purest form, like "[invalid URL removed]".

www domain: The same domain with the "www" prefix, like "".

SEO advantage of naked domain: Search engines often treat "www" and naked versions as separate websites. By consolidating to the naked domain, you concentrate link and search engine signals, boosting your website's ranking potential.

2. Add Custom Domain on New Google Sites

Here's how to add a custom domain to your new Google Sites:

Now your google site is added with a custom domain starting with www. 

Pro Tip: Propagating DNS changes can take up to 48 hours. Be patient!

3. Setup Naked Domain

Now it's time to add A record for naked domains. 

There are two cases:

Enter A & AAAA record. Follow this google's official guide for details:

Pro Tip: Propagating DNS changes can take up to 72 hours. Be patient!

Pro Tip: Propagating DNS changes can take up to 48 hours. Be patient!

4. SEO Optimization and Beyond

With your naked domain shining bright, it's time to optimize for SEO greatness:

By following these steps, you've successfully migrated your Google Sites to the powerful naked domain, unlocking SEO potential and a more streamlined user experience. Remember, SEO is a continuous journey, so keep optimizing and enjoy the traffic boost!

Need help?

For professional pages on Google Sites or for any other issues, you can contact us directly or post your question on our websites or visit our Facebook page.

Mastering Google Sites

The 2024 Guide to Maximize Web Presence: “Mastering Google Sites” with 30 Surprising Things You Never Knew You could do with Google Sites. 

Available for purchase here.