When it comes to optimizing your website for search engines, there are many factors to consider. One of the most important aspects of SEO is the use of proper heading tags, specifically the H1 & H2 tag.
Importance of H1 & H2 tags for on-page SEO
The H1 tag is used to provide a clear and concise heading for the main content of a webpage. This helps both users and search engines understand the main topic of the page, making it easier to navigate and more likely to rank well in search results.
It is generally recommended to use one H1 tag per page to ensure that the main topic is clear and concise. However, in Google Sites, there is no tag specifically labeled as H1. Instead, there are various text styles available, including normal text, title, heading, subheading, and small text.
When it comes to H2 tags - while there is no specific limit on the number of H2 tags that can be used on a page, it's generally recommended to use them sparingly and strategically. Too many H2 tags can make a page appear cluttered and difficult to read, which can negatively impact the user experience and potentially hurt the page's SEO
What are H1 and H2 tags for Google Sites?